Impact of the global pandemic on in-person events
93% of the respondents said they have been impacted by the pandemic.
7% No impact
Overview
Breakdown
93% of the respondents said they have been impacted by the pandemic.
Impact of the global pandemic on in-person events
14% Organisations are in a ‘wait and see’ mode
7% No impact
12% In-person events are being cancelled or postponed
18% Events are migrating from physical to digital space
49% A mix of cancelling, postponing, and migrating events from physical to digital
Readiness in pivoting to virtual events
93% of the respondents said they have been impacted by the pandemic.
7% No impact
Overview
Breakdown
About 80% of respondents have added virtual events to their marketing strategy.
Readiness in pivoting to virtual events
11% Cuttently deciding whether to shift to virtual or not
27% Currently identifying technology needs to host virtual events
42% Have already transitioned to virtual events
20% Don't have plans to go virtual right now
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Virtual event topics that organisers want to know more about
Driving Engagement at
Virtual Events
Creating/Curating
Virtual Event content
How-to Guide for
Virtual Events
Using Specialised Technology
for Virtual Events
Comparing Video
Conferencing Tools
Proving ROI or Getting Exhibitors/
Sponsors for Virtual Events
Coming up with ideas to engage virtual attendees seems to be the biggest challenge for organisers who are foraying into the virtual event domain.
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