What’s your goal in integrating your event and martech stacks?

To eliminate manual data entry

Generating new leads

To quickly share event leads with sales and marketing teams

Enhance event engagement

How will integrating your event and martech stacks impact your sales?

Avoid losing potential leads

Identifying engaged event leads

To build richer contact profiles

Sharing leads with sales faster

Is the silos between your event and martech apps causing any of these?

Leak in sales funnel

Data inconsistency

Difficulty in cross-team collaboration

None of the above

Are you currently using any tool to integrate your event and marketing tech stacks?

Yes

No

Not sure