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What does event success look like to you?
$ value of pipeline created
# of event attendees
Attendee satisfaction
All of the above
How do you track the revenue generated from your event?
Leveraging event technology
Appointments with customers and prospects
Number of RFIs generated
None of the above
How quickly do you follow up with your event leads?
Instant follow up
Within 24 hours
24 - 48 hours
After 48 hours
Which event format do you think is most impactful for you?
In-person event
Virtual event
Hybrid event
